How to Evaluate a Job Offer: Total Compensation Guide

Most people evaluate a job offer by looking at one number: the base salary. Everything else gets a quick glance before they either accept or decline. This is how people end up leaving tens of thousands of dollars on the table without realizing it.

A complete evaluation of any job offer requires looking at seven distinct components, understanding how they interact, and converting everything into a single comparable number before making any decision. This guide walks through exactly how to do that.

The seven components of total compensation

Every job offer contains some combination of these seven elements. Missing even one of them when comparing two offers produces a misleading picture.

Cash

Base salary

Your guaranteed annual cash compensation before taxes. The most visible number in any offer but often not the most important one at senior levels.

Cash

Annual bonus

A target percentage of your base salary paid annually based on performance. Ranges from 5% at many companies to 20% or more at finance and consulting firms.

Equity

RSUs or stock options

Shares of company stock granted to you that vest over time. At senior tech roles this is often the largest single component of total compensation.

Cash

Signing bonus

A one-time payment made when you join the company. Often used to bridge unvested equity you are leaving at your current employer.

Benefits

401k match

Free money from your employer matching your retirement contributions up to a percentage of your salary. The difference between a 3% and 6% match on a $150,000 salary is $18,000 over four years.

Benefits

Health insurance

The employee premium you pay monthly for health coverage. Can range from zero at generous employers to $500 or more per month at others. The delta between two offers matters.

Benefits

Cost of living

If the two offers are in different cities, purchasing power differs significantly. A $180,000 salary in San Francisco buys less than a $150,000 salary in Austin after adjusting for cost of living.

How to calculate 4-year total compensation

The most reliable way to compare two offers is to calculate the total value each one delivers over four years. This timeframe is standard because most equity grants vest over four years, which means your full compensation picture becomes clear at that horizon.

The formula is straightforward. Take your base salary and multiply by four. Add your expected annual bonus multiplied by four. Add the full equity grant. Add the signing bonus once. Add your annual 401k match multiplied by four. That is your raw 4-year total compensation.

Component Offer A example Offer B example How to calculate
Base salary x 4 $620,000 $688,000 Annual base x 4 years
Bonus x 4 $93,000 $68,800 Base x bonus % x 4 years
RSU grant $320,000 $200,000 Total grant value
Signing bonus $20,000 $10,000 One-time payment
401k match x 4 $24,800 $27,520 Base x match % x 4 years
4-year total $1,077,800 $994,320 Sum of all components

In this example Offer A wins by over $83,000 over four years despite having a lower base salary. This is the kind of result that is impossible to see when you evaluate offers by base salary alone.

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The cost of living adjustment

When two offers are in different cities you need one more step. A dollar in San Francisco does not buy the same amount as a dollar in Austin or Denver. To make a fair comparison you need to adjust each offer's total compensation by the cost of living in that city.

City CoL index vs Austin $200,000 salary purchasing power Verdict
Austin TX 1.0x (baseline) $200,000 Base reference
Denver CO 1.05x $190,476 Slightly higher cost
Seattle WA 1.18x $169,492 Meaningfully higher
New York NY 1.22x $163,934 Significantly higher
San Francisco CA 1.35x $148,148 Far lower real value

A $200,000 salary in San Francisco has the same purchasing power as roughly $148,000 in Austin. This single adjustment can completely reverse the apparent winner when comparing two offers in different cities.

How to evaluate equity in the offer

Equity is where most candidates make their biggest evaluation mistakes. There are three things you need to understand about any equity component before you can properly value it.

First, the vesting schedule. Most grants vest over four years with a one year cliff. You receive nothing for the first twelve months. Leave before the cliff and you receive zero equity regardless of how long you worked there.

Second, stock price risk. Your RSU grant is quoted at today's stock price. By the time it vests the price could be 30% lower or 40% higher. Model at least three scenarios and never evaluate equity at face value alone.

Third, for startup options specifically, understand the liquidation preferences. If investors hold preferred stock with a 2x liquidation preference they receive twice their investment before any proceeds reach employees. In modest exit scenarios this can mean employees receive far less than their percentage of ownership suggests.

Scenario Stock movement $200,000 RSU grant value Impact on decision
Bear case Stock down 30% $140,000 Reconsider if equity is primary driver
Base case Stock flat $200,000 Use this for primary comparison
Bull case Stock up 40% $280,000 Upside potential if you believe in the company

The golden handcuffs calculation

If you are currently employed and have unvested equity, leaving costs real money. Before evaluating any new offer calculate how much unvested equity you are walking away from at your current employer.

Divide your total unvested grant by the months remaining until full vesting. That is your monthly accrual rate. A $120,000 unvested grant with 18 months remaining means you are leaving $6,667 per month on the table when you quit. A $25,000 signing bonus at the new company covers only 3.75 months of that loss.

Always factor unvested equity into your decision. A new offer that looks $20,000 better per year may actually cost you $80,000 net in year one when you account for what you are leaving behind.

The complete evaluation checklist

Before accepting any offer — run through this list
Calculate 4-year total compensation for this offer and every competing offer
Adjust for cost of living if offers are in different cities
Model equity at three stock price scenarios: down 30%, flat, up 40%
Calculate unvested equity at current employer and compare to signing bonus
Check the 401k match percentage and convert to annual dollar value
Compare health insurance premiums between offers
Ask about equity refresh grants after the initial vesting period
For startups: ask about liquidation preferences on preferred stock
Research market rate for this role in this city using DOL H-1B data
Negotiate before accepting. Counter offer on at least one component.

What most people get wrong when evaluating offers

The single most common mistake is negotiating on base salary without understanding the full picture. Someone might push hard to get a $5,000 increase in base salary while ignoring the fact that the competing offer has a $50,000 larger equity grant. The negotiation wins the battle and loses the war.

The second common mistake is evaluating startup equity at face value. A 0.1% stake in a company valued at $50 million is worth $50,000 on paper. But if investors have a 2x liquidation preference and the company exits at $60 million, employees with common stock receive very little after preferred shareholders are paid out first.

The third mistake is ignoring cost of living entirely. Remote work has made this more visible but many candidates still accept offers in expensive cities without adjusting for what their salary actually buys. Two candidates with the same job title and the same salary can have very different real incomes depending on where they live.

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